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Build Your First Reliable $250,000 in Promotional Products Sales
Get Up to Speed Faster, Break Through Your Current Sales Ceiling and Build the Business You Want
Follow a proven, industry-specific path for attracting and winning better clients—WITHOUT cold calls or years of expensive trial and error.
Dear Industry Professional,
If you’re brand-new to promotional products sales, you already know there is a lot to learn.
You need to know which businesses to approach, who to contact, what to say, how to generate opportunities and how to turn those opportunities into profitable, long-term clients.
But what if you’ve already been in the industry for months—or even years—and you’re still not producing the sales and profits you expected?
Waiting longer probably won't solve the problem
Neither will simply working more hours, chasing more quotes or repeating the same activities that have produced disappointing results up to this point.
That doesn’t mean you lack the talent, motivation or work ethic to succeed.
It likely just means you haven’t yet been given a clear, proven and industry-specific process for building the kind of client base and sales volume you need.
Because as the saying goes, “If you keep doing what you’re doing, you’ll keep getting what you’re getting.”
Getting Beyond Bare Minimum
Most businesses establish minimum sales goals—the baseline numbers a salesperson is expected to produce to remain on track.
“Hit these numbers and you’re doing what the company needs you to do.”
Those goals matter. A salesperson has to generate enough sales and profit to justify the company’s investment in salary, commissions, training, leads and support.
After all, every position in a business ultimately depends on the company’s ability to attract clients and make profitable sales.
But let’s forget about minimum requirements for a moment.
Because motivated professionals rarely enter sales hoping to produce the bare minimum.
We have personal goals that go well beyond simply keeping our jobs or covering our expenses.
Why?
Because those goals represent what we really want our work to provide.
“If I generate X dollars in sales, I’ll earn Y dollars in income—which will allow me to provide for my family, pay for my children’s education, enjoy greater financial security and create the lifestyle I want.”
When that happens, it’s tremendously rewarding.
But many promotional products professionals reach a certain level of sales and then get stuck there... sometimes for months and sometimes for years.
They want to do better.

They put in more time, handle more requests, prepare more quotes and work harder than ever.
But despite all that effort, they still struggle to reach the sales, profits and personal income they want.
Some sacrifice evenings, weekends, energy and quality of life, only to remain at roughly the same level year after year.
That can be both frustrating and confusing.
We’ve all been told that hard work leads to success.
And hard work certainly matters.
But when continued effort keeps producing roughly the same result, working even harder is rarely the complete answer.
Neither time nor effort can correct a strategy that is unclear, incomplete or focused on the wrong activities.
Reaching the next level requires a different approach.
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“When your current actions aren’t producing your desired sales goals, the answer isn’t just more activity. It’s identifying and consistently implementing the right activity."
David Blaise, Founder of the Top Secrets Incubator
In Sales, Our Biggest Problems Often Begin with Misconceptions.
- We think we’re doing everything necessary to attract, qualify and convert good prospects, but when they fail to become clients, we’re not sure what went wrong.
- We think we know how to build a profitable client base, but we continue attracting smaller, more demanding buyers who drain our time and generate too little profit.
- We believe we should be getting better results, but we’re still relying on the same knowledge, habits and activities that created our current results..
That creates a serious disconnect between what we think should work, and what's actually happening.
And until that disconnect is identified, it becomes nearly impossible to correct.
When we’re not achieving the sales, profits and income we want, it means there are important things we either don’t know or aren't consistently doing.
Let that Sink In...
Every failure to achieve sales targets in our industry can be traced to one of two problems:
A knowing problem or a doing problem.
Either we don't know which actions will produce the results we want, or we aren’t taking those actions consistently enough to succeed.
So ask yourself this...
Do You Have a Knowing Problem or a Doing Problem?
It's actually pretty easy to tell the difference:
- Knowing Problem: If you're already doing everything you know how to do—and you're still not reaching your desired sales level—then you have a knowing problem.
- Solution: Learn exactly what you need to do differently... and how to do it.
- Doing Problem: If you know what you need to do and how to do it—but you’re not taking those actions consistently—then you have a doing problem.
- Solution: Start implementing what you know in a more focused, structured and consistent way.
But seriously...
If you knew exactly what to do...
And you knew exactly how to do it...
And you were completely confident it would produce the results you want...
You’d be doing it, right?
That’s why so many apparent “doing problems” are really knowing problems in disguise.
You may be taking plenty of action.
You may be working hard.
You may be putting in the hours.
But are you consistently taking the specific actions most likely to attract, qualify and convert the right prospects into profitable clients?
That’s the real question.
Answer These 3 Questions for Yourself
- Do I Currently Have Proven Systems in Place for:
- Bringing new leads through the door like clockwork?
- Creating a positive and memorable first impression?
- Confidently qualifying great leads in and poor leads out?
- Following up based on each prospect’s exact level of interest and qualification?
- Turning more qualified opportunities into profitable, repeat business?
If not, how can I reasonably expect to achieve the level of success I’m looking for?
Hope is not a system.
Working harder is not a system.
And waiting for referrals, repeat orders and occasional opportunities to show up is definitely not a system.
- What Is the Biggest Bottleneck in My Current Sales Process?
- Driving a steady stream of qualified leads to my door?
- Converting those leads into profitable sales?
- Getting through to the right decision makers?
- Initiating conversations with my ideal prospects?
- Fully penetrating all of my accounts?
- Following up consistently without feeling like a pest?
- Overcoming price objections without sacrificing profit?
- Staying focused, motivated and in the game?
Every business has a bottleneck.
And until you identify and remove yours, it will continue to limit your sales... regardless of how much time and effort you put in.
So how much longer are you willing to allow your biggest bottleneck to control your results?
- How Is My Current Process Working Out for Me?
- Am I achieving the top line sales I want?
- Am I producing the bottom-line profits I need?
- Is my client base growing at the rate I expected?
- Am I attracting the types of clients I actually want to work with?
- Does my personal income justify the time, energy and effort I’m putting into my business?
- Or do I believe all that effort should be producing a whole lot more?
These are important questions.
Because your current results are providing valuable feedback.
They are showing you what is working...
What isn’t working...
And what you’ll need to do better—or differently—to reach the next level.
When We Take the Right Actions, We Get the Results We Want and Our Confidence Soars.
When We’re Not Getting the Results We Want, It’s a Clear Indication That We Need Better Actions, Better Systems or Better Guidance..
Now There's a Better Way

Many distributors are forced to learn everything for themselves through the school of hard knocks—expensive, time-consuming trial and error.
And yes, you can certainly learn it all for yourself.
You can spend months or years figuring out which prospects to approach...
What to say to them...
How to generate interest...
How to follow up...
And how to turn more of those opportunities into profitable, repeat business.
But as Vernon Law once said:
"Experience is a hard teacher because she gives the test first, the lesson afterward."
So why take the test first?
Why make all the expensive mistakes yourself when you can learn from someone who has already identified what works, what doesn’t and what promotional products professionals need to do to succeed?
What if you could skip much of the trial and error and gain immediate access to proven, industry-specific sales training...
A clear path to follow...
Specific actions to take...
And personal help when you need it?
All online.
Available 24 hours a day.
From the comfort and privacy of your own home or office.
Since 1998, industry entrepreneur, author and business consultant David Blaise has been helping promotional products professionals increase sales, improve profit margins and grow their businesses.
He has trained thousands of distributors and salespeople using practical, industry-specific strategies developed specifically for promotional products professionals.
Not generic sales theory.
Not advice designed for some other industry.
And not a random collection of ideas that leaves you wondering what to do first (or next.)
The Top Secrets Incubator gives you a structured path for getting up to speed, attracting better prospects and building a more profitable client base.
You’ll learn what to do...
Why it works...
How to put it into practice...
And where to turn when you need help implementing it.
Instead of spending years trying to piece everything together for yourself, you can follow a proven process—one step at a time.
And you can get started for just $59 a month.
What You Get—and What It Does for You
Your Incubator training begins with:
Getting Started: How to Launch a Wildly Successful Career in Promotional Products Sales.
This program has become the gold standard for anyone who needs to get up to speed quickly in promotional products sales.
New distributors invest in this training for themselves.
Established distributors use it to train new salespeople and help them become productive faster.
And there’s a good reason for that.
Because when you’re new to this business, you don’t know what you don’t know.
Which types of businesses should you target?
Which industries offer the greatest potential?
Who should you approach within each company?
What questions should you ask?
What mistakes could cost you orders, profits and client relationships?
Getting Started answers those questions—and many more.
With roughly ten hours of industry-specific training, it gives you the foundation you need to approach the business intelligently, avoid expensive beginner mistakes and start building your sales career on solid ground.
But getting up to speed is only the beginning.
Because once you understand the essentials, you still need clients.
Which brings us to...
Top Secrets of Customer Acquisition
Top Secrets of Customer Acquisition gives you a practical, Six-Step Process for bringing new clients through the door on a more consistent basis.
Not by sitting around hoping the phone will ring.
Not by waiting for referrals to appear.
And not by making endless cold calls to people who don’t know you, don’t trust you and don’t want to hear from you.
Instead, you’ll learn how to identify desirable prospects...
Get their attention...
Create interest...
Begin meaningful conversations...
Follow up intelligently...
And move qualified prospects toward profitable business relationships.
It’s designed to help you build a proactive client-acquisition process capable of producing the sales and profits you need to cover your overhead—and move well beyond it.
These two programs are available separately on the Top Secrets website for approximately $500 each.
But as a member of the Top Secrets Incubator, you receive immediate online access to both of them...
Along with ongoing implementation training...
Monthly sales-building activities...
Personal answers to your questions...
And additional tools and resources designed to help you turn what you learn into measurable progress.
All for just $59 a month.
Here's What It Will Do For You
- Get You Up to Speed Quickly on the essentials of Promotional Products Sales, so you can move forward with greater confidence and fewer costly mistakes.
- Identify Better Prospects by showing you which types of businesses, industries and decision-makers are most worthy of your time and attention.
- Give You Rapport-Building Questions to help you start stronger conversations and establish solid relationships faster.
- Create Proactive Referral Systems so you can generate more introductions instead of relying on random word of mouth.
- Dramatically Improve Your Communication with both prospects and clients—so they understand why they should work with you.
- Position You as a Promotional Advisor rather than just another salesperson offering shirts, pens and mugs.
- Help You Avoid Expensive Beginner Mistakes involving screen charges, die charges, artwork, production details and other potential client-relationship killers.
- Allow You to Produce More in Less Time by focusing your attention on the activities most likely to generate sales.
- Grow Your Existing Accounts through both horizontal and vertical selling.
- Make the Products You Sell More Relevant with memory hooks and other psychological triggers that connect promotional items to the client’s message.
- Put You in Touch with Better Buyers instead of allowing gatekeepers and low-level contacts to consume your time.
- Increase Your Average Order Size by identifying additional applications and opportunities within every account.
- Give You a Clearer Path Forward so you’re not constantly wondering what you should be doing next.
- Let You Turn Knowledge into Action with ongoing implementation guidance, monthly activities and personal feedback.
- Help You Build Toward Your First Reliable $250,000 in Promotional Products Sales one client, one system and one intelligent action at a time.
- ...and much, much more
Introducing the Top Secrets Incubator

If you’re ready to stop struggling with the same sales problems...
Start making measurable progress...
And get the industry-specific guidance you need to build a stronger, more profitable client base...
I’d like to invite you to become a member of the Top Secrets Incubator.
The Incubator is designed to help newer promotional products professionals—and those who have been stuck at the same sales level for far too long—build toward their first reliable $250,000 in annual sales.
Not by overwhelming you with more information.
Not by handing you a pile of training and leaving you to figure everything out for yourself.
And certainly not by telling you to make more cold calls.
Instead, you’ll receive a powerful combination of step-by-step training, monthly sales-building activities and personal implementation support—all designed to help you determine what to do next and then get it done.
You’ll have access to the foundational programs we’ve already discussed...
Along with ongoing strategies, ideas, guidance and support designed to help you put what you learn into practice.
Because knowing what to do is important.
But implementing it consistently is what produces results.
Here's What to Do Next
Join Our Community of Top Secrets Trained Industry Professionals and...
- Get Inside the Members-Only Incubator Website Access your training, implementation resources, monthly activities and additional member materials 24 hours a day.
- Take Part in the 30-Day Sales-Building Challenge - Each month, you’ll receive specific objectives designed to keep you focused, moving forward and taking the actions most likely to improve your results.
- Know What to Work on Next - Instead of bouncing from one idea to another, you’ll have a clearer path for strengthening your sales process one important step at a time.
- Benefit from Featured Incubator Training Get detailed video instruction covering timely strategies, practical tactics and proven approaches you can put to work in your business.
- Turn What You Learn into Action Use implementation checklists, monthly objectives and focused activities to convert useful information into measurable progress.
- Get Your Implementation Questions Answered Fast - Have a question about any of the Top Secrets training? Post your implementation questions and get a detailed personal response from David Blaise.
- Ask Questions and Get Personal Feedback Get help applying the strategies to your particular business, market, prospects and sales challenges.
- Learn What’s Working Right Now Share ideas, discuss challenges and benefit from the experiences of other promotional products professionals who are working to improve their results.
- Establish Valuable Relationships with Fellow Members Our members have shared ideas, exchanged referrals, developed joint ventures and even formed long-term business partnerships.
- Access New Ideas and Growth Strategies Whenever You Need Them Move through the foundational training at the pace that works best for you while continuing to participate in the monthly implementation activities.
- Stay Focused, Motivated and in the Game Because sometimes the difference between another month of good intentions and a month of real progress is having a specific goal, a clear next step and someone to turn to when you get stuck.
- Build a More Reliable Sales Process Strengthen your ability to attract prospects, communicate your value, follow up intelligently and convert more qualified opportunities into profitable clients.
- Build Toward Your First $250,000 in Annual Promotional Products Sales Not through one lucky order, but by developing the knowledge, systems and consistent actions required to create ongoing results.
- ...and much, much more
How Much Longer Will You Let the Same Bottleneck Limit Your Sales?
You already know that continuing to do the same things is unlikely to produce a dramatically different result.
You can keep trying to piece everything together on your own...
Keep wondering which activities deserve your attention...
Keep chasing quotes, hoping for referrals and waiting for better opportunities to appear...
Or you can begin building a more deliberate, repeatable process for attracting prospects, winning clients and growing your sales.
The Top Secrets Incubator gives you the training, direction and personal implementation support to help you do exactly that.
You don’t have to know everything before you begin.
You don’t have to completely reinvent the way you do business.
And you don’t have to wait until you feel more experienced, more confident or more prepared.
You simply need to take the next intelligent step.
And that step can begin today.
Note: Because personal implementation support is included, Incubator enrollment is limited to ensure members can continue receiving meaningful, individual attention.

Get the Training, Direction and Support You Need for One Low Monthly Fee
This offer expires in:
When you join the Top Secrets Incubator, you’ll receive immediate online access to:
- Getting Started: How to Launch a Wildly Successful Career in Promotional Products Sales
- Top Secrets of Customer Acquisition
- Monthly 30-Day Sales-Building Challenges
- Featured Incubator Training
- Implementation Tools and Resources
- Personal Answers and Feedback from David Blaise
- The Members-Only Incubator Community
- Ongoing Ideas, Strategies and Support
All designed to help you get up to speed faster, build a more reliable client-acquisition process and work toward your first $250,000 in annual promotional products sales.
Here's How to Get Started:
- Click the YES! Let Me In! button below.
- Enter your registration information.
- Get Instant Access to the training, monthly activities and implementation support inside the Top Secrets Incubator website.
Get Started Now for Just $59 per month!
Note: Your membership is billed monthly. There is no long-term commitment, and you may cancel at any time.
You could spend the next several months trying to determine what you should do differently.
Or you could begin following a proven, industry-specific path today.
The sooner you begin putting the right systems and actions in place, the sooner you can begin producing better results.
