It’s Good to Have a Plan — with Tracie Domino
There’s things we forget. And it’s good to have a plan. It’s good to be reminded of very key things that are specific, even to this industry, and just knowing
Category
Selling value
Building Relationships & Generating Profit with Matt Eysoldt
If you're recommending bad products at high prices, and you're trying to gouge people? Well, that's evil. Right? So don't do that. But other than that, if you are providing actual
The 4 Quadrants of Promo Sales: The Four Mores
The idea of The Four Quadrants of Promo Sales (i.e. The Four Mores) is to recognize that if you're just focusing on one thing -- bringing in more clients --
Why Selling Cheap is a Very Bad Idea
It can be tempting to give in when a client beats us up over price. However, selling cheap is rarely a good idea for you or for your client. Here's why... Did
The Wrong Way to Do Customer Service
In today's podcast, I recall a memorable shopping experience which reminded me there is a right and wrong way to do customer service. It provides a clear example of how
Selling More to Your Existing Clients
Everyone knows that it's generally easier to sell to your existing customer base than it is to sell to new clients. Still many salespeople and business owners focus a lot
Dealing With Price-Cutters in the Current Economy
Most value-based businesses hate the idea of price-cutters -- those who go into a market, offering a low price (often for an inferior product,) while pretending it's all the same.