To get responses, create high-value communication. When you're doing this, obviously, you're not actually telling your customer "I'm here to create value in our communication." You're just doing it: Adding
The follow-up mistake that costs sales (and kills communication) is a lack of sequencing. If I've got a sequence in place that says, all right, when I get a lead
Wondering how to achieve your goals? Well, achieving goals is quite different than just setting them. So while the first step may be to set the goals you really want,
If you want to increase revenue, upselling and cross-selling can help. So what's the difference? Upselling means selling a better or a higher priced version of the thing that they're
How much time do you spend chasing prospects who will never buy? If somebody is not responsive, you can decide, do I want to continue to pursue this person? Or
A lot of people think the goal is to get likes and engagement, but when it comes to using social media in business, conversations and conversions are the metrics that
Are your priorities BS? Well, focusing on that area in particular, looking at what are the things in my life that really are important to me? What are the actions
Unqualified prospects can be a huge waste of time. Lately, I've been on a bit of a kick in terms of commitment versus interest. If you're interested in the possibility
To stand out from competitors, start with what makes you different. Identify your ideal target market. It's largely going to consist of people who want to do business the way
Strengthen client relationships if you want to increase repeat business. Some people feel like they can get more attention from a salesperson calling than they get at home because maybe